Sun Bum is a popular sun care brand that offers a range of high-quality sunscreen and skincare products designed to protect and nourish your skin under the sun. The brand was founded in 2010 by a group of friends who loved to surf and wanted to create a sunscreen that not only protected their skin from the harsh rays of the sun but also smelled and felt good. The brand's mission is to provide products that people can trust to protect their skin from harmful UV rays without sacrificing their health or the environment. They use high-quality, reef-friendly ingredients, and avoid harmful chemicals like oxybenzone and octinoxate. Their products are also cruelty-free and vegan.